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Social Media Marketing Audit & Strategic Initiatives Template

This post-audit action-plan is the perfect framework for creating high-impact strategy for your marketing clients (or yourself!). The purpose of this document is for you to identify and communicate the most critical areas for improvement and help align your clients’ expectations with relevant KPIs.

The template includes detailed examples to help get you started.

FAQs

  • Feel free to edit the resource and label it as your own, but it is not available to be re-sold as a resource.

  • It depends on your scope of work. I would recommend also delivering a complete strategy (with timeline, campaigns, marketing messages, etc.) unless your deliverable was simply to audit your client’s content and make suggestions.

  • Absolutely! It works for B2B and B2C.